In 2014, Microsoft acquired gaming-software company, Mojang, for 2.5 billion U.S. The deal marked Microsoft’s biggest acquisition to date. In 2016, Microsoft acquired LinkedIn for 26 billion U.S. Its primary rivals in the cloud market are other tech giants such as Amazon, IBM, and Salesforce.
MICROSOFT OFFICE 2002 AMAZON SOFTWARE
The software industry has been undergoing a shift to the cloud and Microsoft is well-positioned in this industry-wide transformation: it is one of the major cloud service providers and has a big presence in both the infrastructure-as-a-service (IaaS) and the software-as-a-service (SaaS) market. The cloud computing segment is taking on a bigger and bigger role in Microsoft's overall business.
MICROSOFT OFFICE 2002 AMAZON WINDOWS
Microsoft Windows continues to dominate the personal computer operating system market and Microsoft's most recent gaming consoles have experienced moderate success, with the Xbox One gaming console selling millions of units years after its initial release. This is perhaps unsurprising, considering that the segment contains Windows OS sales, searching advertising revenues, and gaming revenues from Xbox software and hardware. One of the company's largest segment is 'More Personal Computing'. Historically, Microsoft has generated the majority of its revenue from the commercial licensing of its software and various operating systems. Gates is joined by Steve Ballmer, Microsoft's 30th employee and former CEO, as two of the richest men in the United States - and subsequently the world - each with a multi-billion dollar fortune to their name. Predictably, both Bill Gates and the late Paul Allen amassed large fortunes on the strength of Microsoft's growth. Microsoft’s success has translated into personal wealth for those closely involved in its formation.
dollars, another record high for the company.
That same year, Microsoft reported net income of 61.3 billion U.S. One of the world's largest and most successful technology companies, Microsoft's global revenue has increased relatively consistently since its conception, with the figure reaching a record high of over 168 billion U.S.
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